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Best Seller HyaCera™

HyaCera™

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Best Seller Synbiotic+

Synbiotic+

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Natal Choline

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Omega-3 DHA & EPA

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2.6 Billion Capsules Sold

Clean Label Project Certified

100% Ingredients Made Traceable

$5M Investment in Clinical Studies

Formulated by Dietitians & Scientists

Vegan & Non-GMO

Our radical idea: supplements should work.

Our radical idea: supplements should work.

From university-led clinical studies to patented capsule design, our scientists formulate each product for efficacy.

Our Standards Our Clinical Studies
“Clean” isn’t clear enough. We’re traceable.

“Clean” isn’t clear enough. We’re traceable.

From rigorous heavy metal testing to human rights audits, our visible supply chain is the first of its kind.

Check Our Ingredients Impact Report
“Love the research that goes behind this brand…I always have issues with iron containing tablets but not with this one. My stomach takes these tablets really well.”

Wiam M.

Essential Prenatal

Scientific and Women's Health Leadership

What happens when a Harvard-trained physiologist and a mom of three walk into a lab? A new standard for women’s health.

Katerina Schneider

Katerina Schneider

Founder & Chief Executive Officer

Dr. Nima Alamdari PhD

Dr. Nima Alamdari PhD

Chief Scientific Officer

Dr. Mastaneh Sharafi PhD, RD

Dr. Mastaneh Sharafi PhD, RD

SVP, Science and Innovation

Dr. Marie Caudill PhD, RD

Dr. Marie Caudill PhD, RD

Professor, Cornell University

Dr. Jason Rothbart MD, FACOG

Dr. Jason Rothbart MD, FACOG

Physician, Cedars-Sinai

For Skeptics, By Skeptics

Join us to advocate for the future of traceable health.

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More daily essentials backed by the first visible supply chain of its kind.